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What is Aladdin's new eFront software?

Aladdin’s new software, which is debuting a little over a year after the eFront deal was first announced, gives users total portfolio and asset class breakdowns of their current holdings and risk exposures, according to BlackRock.

Is Aladdin a startup or a company?

(Source: Microsoft) BlackRock and Microsoft Corp. have formed a strategic partnership to host BlackRock’s Aladdin infrastructure on the Microsoft Azure cloud platform, bringing enhanced capabilities to BlackRock and its Aladdin clients. (Source: Business Insider) In Larry Fink's eyes, Aladdin isn't so different from a startup.

Does Blackrock still use Aladdin?

No longer. BlackRock is rolling out new updates to its flagship Aladdin platform as the asset management giant tries to take over even more of the portfolio management software market. Aladdin — short for Asset Liability and Debt and Derivative Investment Network — started in the early ’90s as a tool for evaluating bond portfolios.

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